Just a year ago, I had 630 Twitter followers. At the time of this writing (November 2015), I have 22,600 Twitter followers. By growing your Twitter followers, you will get your message out to more people. This will result in more sales (if you are a business) or more visibility and social clout if you are doing it from a personal perspective.
So how did I go from 630 followers in November 2014 to over 22,600 a year later?
Related post: Success stories for driving more blog visits
The first key is to follow other Twitter accounts, especially people who have similar interests as you or to what you are selling. When you follow someone, they are more likely to follow you back. I try to follow about 500 new people per day.
If you begin following someone and they are not following you back, consider unfollowing them. There are times when you will want to follow people who are not following you back. For example, you may follow business mentors, famous people, or others that are unlikely to follow you back. That’s totally fine and it makes sense in those scenarios. But for the most part, unfollow those that don’t follow back.
Unfollow Inactive Twitter Accounts
Some people create a Twitter account but never use it. If they are not using it, they will never see your message, so there’s no need to continue following them. My rule of thumb is that if someone is not active in Twitter for a month, I unfollow them.
Follow Competitor’s Followers
If you are selling a product, it’s a good idea to find out who is following your competitor and follow those people. If they were interested enough in your competitor’s tweets, they are probably open to seeing yours.
Follow People with Similar Interests
If you are selling a product that helps with productivity, you can easily find Twitter accounts that follow productivity experts. By following those people, they will probably be interested in your product since it solves an issue they are already interested in.
Tweet Often with Good Content
I normally tweet about once an hour and I tweet articles that I am interested in. I figure if I find a cool article, my Twitter followers will also enjoy that article. By streaming hourly Tweets, you will build fans that want to see more of your tweets.
If you made it this far into this post, you are probably scratching your head saying “how can you follow 500 people a day and tweet every hour?”. The secret is automation. I spend about 30 to 45 minutes a day building my Twitter followers and setting up automated tweets that fire every hour.
I use a tool called Crowdfire to follow 500 people a day, unfollow those that have not followed me back, unfollow inactive Twitter accounts, and to find new followers with my interests or from a competitor. Crowdfire costs me $9.99 a month and is well worth the cost.
To tweet every hour of the day, I use a tool called ViralContentBuzz. ViralContentBuzz allows you to post your own articles for others to tweet. In exchange, you can find interesting articles that others have posted and schedule them to tweet on whatever schedule you decide (I do it hourly).
ViralContentBuzz has a free edition (that’s the one I use) and it allows you to build up credits by tweeting other people’s articles. Since I am doing this hourly, it gives me plenty of credits to allow other people to tweet my articles.
If you really want to maximize visitors to your website or blog, there are other strategies you can use as well. For example, you will need to implement good SEO strategies, post your articles on different distribution platforms, and market your blog. If you want more information on that, see an article I recently wrote entitled “WordPress SEO: 10 Tips to Boost your Google Ranking“.
Also, check out these success stories I’ve been a part of for driving more blog visits.
By following the tips in this article, you will begin gaining more Twitter followers and driving more traffic to your website or blog. If you’ve discovered other strategies that have worked, please share them in the comments below.
About this Blog
Steve and his wife built a software company, sold it and retired early. Steve enjoys blogging about lifestyle freedom, financial independence, and technology. If you like this blog, subscribe here to get an email each time he posts.
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